Value management is not just something
for financial experts
One of our basic management objectives is to ensure a sustained improvement in the value of
the company and an above-average return on capital. That is essential if Bayer is to serve the
interests of its stockholders and finance the development of the company in line with its
objectives. At the same time, creating value helps us offer our employees attractive employment
conditions and meet the requirements of all stakeholder groups.
Value management plays a central role at Bayer. Its main task is to focus the motivation and
decisions of our employees on achieving a sustained improvement in the value of the company.